Login RSS Download Site Map
Retail Solutions
Retail Referential - MDM
Retail Business Suite
ibs CATEGORY MGMT.
ibs DEALS
ibs ASSORTMENT
ibs SPACE PLANNING
ibs PRICING
ibs PROMOTIONS
Retail Collaboration Suite
Retail Operations Suite
Retail Analytics Suite
Retail Execution Suite
Info Suite
ibs PROMOTIONS
Executing promotions has always been a challenge due to the multitude of systems and manual processes that do not communicate with one another. In order to plan and execute successful promotions, you need to have accurate information at the right time to set the promotional calendar, collaborate with suppliers, plan promotional items, forecast sales, design and produce media advertising and communicate with stores regarding in-store displays elements.

Promotion policy must balance quantitative objectives, budget, time, locations and media. ibs PROMOTIONS from Soft Solutions is dedicated to the task of managing the promotional offers through planning, event preparation, execution at point-of-sale, follow-up in real time. Furthermore, ibs PROMOTIONS provides measurement of return on investment, comparison with competitor media prices, and drafting catalog before sending it off for printing. This is all possible through its five modules:
- Promotional Planner
- Event Builder
- Decisional
- Competitor
- Media Planer
Coordinating information among departments and systems is a challenge to retailers, which reduce the
effectiveness of promotional events. Retailers need accurate insight into which promotional characteristics best
fit their strategies and targets. Retailers often have to evaluate multiple scenarios that involve trade-offs, for example how to maximize supplier trade funds for each promotional event while at the same time applying available media budget to maximize the promotion's financial return.
PROMOTIONSmanagement for retail is a fully integrated and comprehensive system for managing and executing effective promotions. Modular in nature, it allows retailers to implement the application based on their current and prospective future business needs. And, to facilitate timely decision-making, communication and coordination, it supports unified end-to-end business process and information base for retailer departments, suppliers and other trading partners.
For more detail information, please download the following material:
- Soft Solutions - ibs PROMOTIONS - Fact Sheet
- Soft Solutions - ibs PRICING - Fact Sheet
- Soft Solutions - ibs Retail Consumer Analytics Suite - Fact Sheet
- Soft Solutions - ibs DEALS - Fact Sheet
- Soft Solutions - ibs DATASYNC - Fact Sheet